Previously sold at Showfields

The Basic

The Most Interesting delicious and nutritious food topper for picky dogs.

The Brand’s Mission

Helping dog owners fill nutritional gaps in their dog's diet through an easy-to-use, research-backed formulas called Health Boosters™. They are packed with high quality micronutrients that target four key health areas; Skin, Immune System, Bone & Joints, Gastro Health. Dog owners notice a happier and healthier dog within a week of using the formula. 1.5% of The Basic's revenue is donated to their partner shelters.
Mission_Give Back Mission_Cruelty-Free