Better Natured gives you the power to experiment with professional hair care that delivers clean formulas and “hell yes” results. (Imagine that?) They do it by choosing a synergistic blend of naturally-derived* + purely science ingredients that work together to provide salon-gorgeous results—because they know that there’s no point in “natural” if it leaves your locks looking blah.
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The most interesting hair care where naturally derived ingredients meet science.
Fun Fact: Being natural is table stakes these days. Better Natured is also free from the top 12 ingredient taboos: silicones, parabens, SLS/SLES (Sodium Lauryl Sulfate and Sodium Laureth Sulfate) sulfates, petrolatum, mineral oil, phthalates, gluten, animal by-products, chemical sunscreens, microbeads, BPA and formaldehyde-releasing agents. Say that 10 times fast.....